Your Privacy Choices

As described in our Privacy Policy, we collect personal information from your interactions with us and our website, including through cookies and similar technologies. We may also share this personal information with third parties, including advertising partners. We do this in order to show you ads on other websites that are more relevant to your interests and for other reasons outlined in our privacy policy.

Sharing of personal information for targeted advertising based on your interaction on different websites may be considered "sales", "sharing", or "targeted advertising" under certain U.S. state privacy laws. Depending on where you live, you may have the right to opt out of these activities. If you would like to exercise this opt-out right, please follow the instructions below.

If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will treat this as a request to opt-out of activity that may be considered a “sale” or “sharing” of personal information or other uses that may be considered targeted advertising for the device and browser you used to visit our website.

Expand Your Markets with SmallBoat

Access online sales opportunities without the tech headache. Find buyers and new revenue streams that you wouldn't have the capacity to reach on your own.

Your Success is Our Success

More than a marketplace

We don’t just list your seafood and tell you to hope for the best. We put real advertising dollars behind your brand so shoppers can find you.

We're in this together.

  • Sales Leads

    Right away we’ll introduce your seafood to buyers through relationships we've built over decades of direct sales, while also growing a devoted SmallBoat audience eager to buy directly from fishers like you.

  • Dedicated Advertising

    Campaigns and press releases built for your brand. Share the moments that matter. Seasonal openings, new products or other milestones like getting a new boat. You decide how much, or little to share.

  • Social Posting

    We’ll post so you don't have to-unless you want to. The fish you catch, and the work you do becomes the stories we tell our audience across SmallBoat’s social channels. It's about you, not us.

You maintain ownership of your catch.

SmallBoat is not buying your fish. We are helping you sell it.

Selling your catch online shouldn't require a tech degree.

Minimum effort. Maximum benefit.

SmallBoat bridges the gap between catching exceptional seafood and getting it in front of buyers.

Your catch gains value as it moves down the supply chain. Direct sales can help you keep more of it—but reaching buyers takes more than just a website.

Building a business equipped to sell online isn’t straightforward.

Whether you’re figuring out where to start or growing an established direct-sales business, SmallBoat can help with the marketing, customer service, and admin that come with online sales.

Our mission is simple: help you reach more customers and retain more of the value of your catch.

What can we help you with?

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  • Fishing Specific Needs

    The right tools and sales channels can help independent fishers reach more customers and retain more of the value of your catch. But most options weren’t built with fishing businesses in mind—and few come with the training and support needed to make them genuinely useful.

  • The Problem

    Running an independent fishing business is already a lot of hard work. Add direct marketing, and all of a sudden you’ve got DEC compliance, processing, logistics, sales, marketing, and customer service. On top of that, you’re somehow expected to master e-commerce and every new tool required to compete. How exactly are you meant to also find time to mend your gear and do an oil change?

  • The Cost

    Most business technology is designed for people who already understand it or have staff to manage it. For everyone else, it means expensive subscriptions, hours of setup, constant troubleshooting, and a learning curve that pulls you away from your core business: catching fish. Hiring separate experts to handle it all gets expensive quickly, while doing everything yourself isn’t sustainable.

  • The Way Forward

    That’s where SmallBoat comes in. We bring together practical tools, training, real human support, and a sales channel built around the realities of independent fishing businesses. You maintain your autonomy and ownership of your catch while gaining the resources needed to reach customers, operate more effectively, and grow on your own terms.
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FAQ: frequently asked questions

Is this too good to be true?

Straight up, with ❤️ in our hearts, SmallBoat was built to uplift and strengthen your fishing business. It’s taken some really lonnng years of work to pull it together.

We’re thrilled to be creating pathways to the benefits of pooled resources—without ever asking you to give up your autonomy.

Go fish tough! We’ll handle the tech stuff.

Is SmallBoat buying my catch?

No. Instead, we are helping you sell your catch. You retain ownership until the point of sale.

Are there fees to participate? (sponsored spots are currently available for qualified fishers)

Yes, but you get more than what you pay for via external funders who want to support you. ‼️Right now, we are looking for our first wave of producers and are happy to offer no-cost and low-cost sponsorship options for qualified fishers to get up and running. Learn more >> GET SPONSORED

What's included when I sign-up?

Our launch offer for qualified fishers includes your own e-commerce storefront, marketing campaigns, a shipping credit, reduced cost packaging supplies and more.

What types of seafood can I sell?

Any frozen seafood that you have a fish ticket, or appropriate landing records for. Produced in compliance with applicable HACCP, DEC, or USDA guidelines. (We can help you navigate compliance standards.) *fresh options starting Spring 2027

What you get.

What you getHelp getting your seafood in front of more buyersA way to sell online without building the whole system yourselfMarketing and customer service supportMore room to focus on fishing and your products

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What you don't get

What you don’t getA storefront you’re left to promote aloneThe full burden of running an online storeA guarantee of salesA requirement to hand over ownership of your catch to a middleman

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Who is this for?

SmallBoat is made for

  • Independent wild-catch fishery participants (captain or crew)
  • Independent oyster growers + mariculture producers
  • Those new to direct sales
  • Those with an established market presence
  • Those with inventory on hand for autumn/winter/spring sales
  • Those wanting to get positioned for next seasons fisheries
  • Small-scale family run fishing operations that are owner/operator
  • Fishers offering small-batch or test run products in low quantities
  • Fishers with a sizable catalog of inventory on hand
  • Fisheries with strong origin + traceability standards
  • Seafood businesses that care how products are presented
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Who is this not for?

SmallBoat is not designed for

  • Businesses or individuals selling seafood they were not actively involved with in the catching of
  • Seafood wholesalers, aggregators, or intermediary resellers
  • Commodity, volume-focused seafood distribution models
  • Personal use or subsistence harvesters that are illegally trying to sell their catch
  • Brokers, affiliates or others not actively catching fish 
  • High-volume industrial trawl operations 
  • Fishers not comfortable with basic digital tools and communication. (please reach out if this concerns you)

SmallBoat is built to support the individual catching fish, not intermediaries.

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Fresh, Frozen or Shelf Stable